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Cost

4 out of 5

Working with someone to create a custom logo from scratch will be more expensive than most other options. You can work out a flat fee or go on an hourly basis – just make sure you agree on the pricing before getting started.

Timeframe

4 out of 5

The designer will likely want to meet or arrange a call to review your ideas and get a feel for the company. From here, they'll send you logo options and iterations until you land on something you're happy with.

Quality

5 out of 5

Hiring a professional designer is one way to ensure you get exactly what you want for your logo. You'll work with them to create something unique and special for your brand.

Pros and cons of freelance designers

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Why you should

  • +Professional design

    You're working with a pro, someone who has done this before and knows how to design something original. They can offer advice and suggestions to produce the best result.

  • +Fully customizable and original

    You'll be involved in the design process from the very beginning. This means you can have your say and input, and the designer will make any changes you require.

  • +Excellent quality

    The designer should be able to produce a logo you're thrilled about. Make sure to ask for all the necessary files and formats you'll need.

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Why you shouldn't

  • Expensive

    You can probably negotiate a flat fee or hourly rate, but beware: hourly rates can balloon if there are a lot of changes and back and forth between you and the designer.

  • Long process

    It's rare that the first option the designer comes up with will be the one you choose. Tweaking and changing things until they're just right is a good thing, but it's also time-consuming.

  • Not all freelancers are equal

    Not every designer has the same level of skill or collaboration. Finding a pro with a design aesthetic you're looking for – and one who's reliable -- can be a challenge.

Where to find freelancers online

Dribbble logo

Dribbble is an excellent place to find design inspiration, but it also has an area to find designers for hire. The great part is you can view their work on the site and decide if their style is right for you, then reach out and see if they would be interested in taking on your project.

Check out Dribbble
Upwork logo

You can use Upwork to post your job or what you are looking for. They will then analyze it and suggest designers from their system who would be a good fit for the project. You can also browse the site for designers, and designers can view your job and openly submit proposals.

Check out Upwork
Fiverr logo

Fiverr is a little different from a traditional freelancer. It is more of a marketplace where you can browse through designers and choose someone that may fit the style you are looking for. You can filter by style, price, delivery time, and other options.

Check out Fiverr

What you'll get

When the design process is complete, you should receive all the formats and working files you'll need, including vector files.

Learn more about file formats

Who it's for

Someone looking for a top-quality and customized logo. A designer can create custom artwork and take into account many aspects of your business to make a logo that fits your brand's personality; however, this level of care will cost extra and take longer.